Bikes, parts, gear and merch — in front of the riders who live it, inside the game they play.
Your own storefront
Logo, banner, collections and your policies.
You ship it
Orders come to your dashboard; you add tracking.
Paid through Stripe
Your share goes to your own Stripe account.
Reviewed, never automatic
Every seller and listing is checked by our team.
Sign in (or create a free account — no game needed) to apply.
Sellers must be 18 or older. 12 MARKET is the marketplace and payment platform; each seller is responsible for its own products, fulfillment, returns and warranty as described in its store policies.